Laurie is a culinary marketing strategist with more than 25 years of experience developing brands and producing premier events. Most notably, she helped generate more than $2 million for nonprofit organizations in the greater Philadelphia area. Her work as a journalist has appeared in the Pulitzer Prize-winning Philadelphia Inquirer (where she was a reporter), The Masters Tournament Guide, Bleacher Report, and Augusta Magazine among many others.  

Laurie is a culinary marketing strategist with more than 25 years of experience developing brands and producing premier events. Most notably, she helped generate more than $2 million for nonprofit organizations in the greater Philadelphia area. Her work as a journalist has appeared in the Pulitzer Prize-winning Philadelphia Inquirer (where she was a reporter), The Masters Tournament Guide, Bleacher Report, and Augusta Magazine among many others.  

Laurie Merrill
Founder | CEO

 Wayne is the founder of Taste of the NFL and 2010 James Beard Humanitarian of the Year.  TNFL is the 28-year-old Party With a Purpose® held annually the night before Super Bowl Championship. The impact of TNFL has resulted in 200 million meals changing the lives of families across America through its food bank partnerships.   

Wayne is the founder of Taste of the NFL and 2010 James Beard Humanitarian of the Year.

TNFL is the 28-year-old Party With a Purpose® held annually the night before Super Bowl Championship. The impact of TNFL has resulted in 200 million meals changing the lives of families across America through its food bank partnerships.   

Wayne Kostroski
Founder | Partner

 Mallory is an Atlanta-based culinary producer and food stylist with extensive experience in culinary events and commercial, television, film, video and print food styling. She has served as Culinary Producer for elite events across the country including Taste of the Derby, Taste of the NFL, Taste of the Master Chefs, and many others. Her film work includes “Black Panther," “Furious 7,” and “Passengers," among others.

Mallory is an Atlanta-based culinary producer and food stylist with extensive experience in culinary events and commercial, television, film, video and print food styling. She has served as Culinary Producer for elite events across the country including Taste of the Derby, Taste of the NFL, Taste of the Master Chefs, and many others. Her film work includes “Black Panther," “Furious 7,” and “Passengers," among others.

Mallory deGolian
Culinary Producer

Our History 

They come for the history. They come for the magic. Every April, the world's top golfers and fans migrate to Augusta, where tall pines stand watch over the houses and highways. They come to compete or attend The Masters Tournament, one of the elite championships in the game of golf. For seven days, the city rocks with on and off course action, including hundreds of small, private parties in homes and other locations. One-time Augusta resident Laurie Merrill hosted those private party guests for almost 20 years. But Laurie, a Philadelphia native, always envisioned holding one large party, where guests would celebrate together, a spectacular but still exclusive gathering with amazing food, great music, and good friends.

Enter the spring of 2016.

Laurie, living in Charleston and working with some of the nation’s top acclaimed James Beard chefs at food events across the Southeast, saw a way to make her long-held vision of a premier gathering during Masters Week a reality. She asked her chef friends to cook for a one-night event in Augusta. When they agreed, she began planning, leveraging 25 years of experience as a journalist and marketing strategist. She contacted Augusta friends to gather support, and one introduced her to 2010 James Beard Humanitarian of the Year Wayne Kostroski, founder of Taste of the NFL, the trendsetting Super Bowl tradition, aka Party With a Purpose®, which has resulted in 200 million meals changing the lives of families across America through its food bank partnerships in its 28-year history.

Laurie shared Wayne’s passion for giving substantially to the community through events. After all, she had already successfully helped raise more than $2 million for nonprofit organizations through events in Greater Philadelphia, and spent more than 20 years serving in leadership for nonprofit organizations. They held a series of phone meetings, after which the two finally met in Augusta, where Laurie arranged a full day with friends, leaders and influencers in the Augusta community. By the end of the day, they agreed to partner to host the hottest culinary-music party ever held in Augusta.

TOMC was honored to have Chef José Andrés serve as Chef Chair for 2017 and 2018. Chef Chair for 2019 to be announced Fall 2018. 

 

About Chef José Andrés

Named one of Time’s “100 Most Influential People,” awarded Outstanding Chef and 2018 Humanitarian of the Year by the James Beard Foundation, José Andrés is an internationally-recognized culinary innovator, author, educator, television personality, humanitarian and chef/owner of ThinkFoodGroup. 

A pioneer of Spanish tapas in the United States, he is also known for his groundbreaking avant-garde cuisine and his award-winning group of 28 restaurants plus a food truck located throughout the country and in Mexico City. José is the only chef globally that has both a two-star Michelin restaurant and four Bib Gourmands. His award-winning restaurants include two Michelin-starred minibar by José Andrés, Jaleo, Zaytinya, J by José Andrés at W Mexico City, Bazaar Meat at SLS Las Vegas, the Bazaar by José Andrés at the SLS Hotel in Beverly Hills and South Beach, and Beefsteak, his vegetable-driven fast casual concept. 

Andrés is a committed advocate of food and hunger issues and is known for championing the role of chefs in the national debate on food policy. In 2012, Andrés formed World Central Kitchen, a non-profit that provides smart solutions to hunger and poverty by using the power of food to empower communities and strengthen economies.

Together with World Central Kitchen and #ChefsforPuertoRico, Andrés served over 3.3 million meals in Puerto Rico following the devastation of Hurricane Maria in 2017, reaching communities in need across all 78 municipalities through 23 kitchens.

Andrés’ work has earned awards and distinctions including the 2017 Lifetime Achievement Award from International Association of Culinary Professionals and the 2015 National Humanities Medal, one of twelve distinguished recipients of the award from the National Endowment for the Humanities. Andrés was also named EY Master Entrepreneur of the Year in Greater Washington for his leadership and impact on the global business community and was also awarded the Congressional Hispanic Caucus Institute’s Chair’s Medallion Award. For more information, visit thinkfoodgroup.com.

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Food is about making an interaction with ingredients. If you talk to them, they will always tell you a story. 
- Chef José  Andrés, 2018 James Beard Humanitarian of the Year and TOMC Chef Chair , 2017, 2018
 
 HTown Restaurant Group Houston, TX  Hugo’s | Caracol | Backstreet Café | Xochi  Houston, TX  James Beard Award Best Chef Southwest winner, 2017;  finalist, 2012, 2013, 2014, 2015, 2016  htownrestaurantgroup.com

HTown Restaurant Group Houston, TX

Hugo’s | Caracol | Backstreet Café | Xochi

Houston, TX

James Beard Award Best Chef Southwest winner, 2017;  finalist, 2012, 2013, 2014, 2015, 2016

htownrestaurantgroup.com

CHEF HUGO ORTEGA Houston, TX

 James Beard Award Best Chef Southwest winner, 1999; four-time JBFA nominee, Bravo's  Top Chef: Masters   Executive Chef, Tied House  Chicago, IL

James Beard Award Best Chef Southwest winner, 1999; four-time JBFA nominee, Bravo's Top Chef: Masters

Executive Chef, Tied House

Chicago, IL

CHEF DEBBIE GOLD Chicago, IL

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 Chef/Owner, John Howie Restaurant Group | Seastar Restaurant & Raw Bar | John Howie Steak | Beardslee Public House | Sport Restaurant & Bar Wildwood Spirits Co.  Seattle, WA  James Beard finalist Outstanding Restaurateur  Featured in Food & Wine, Martha Stewart Living, CBS Early Morning Show, ABC Good Morning America, CNN, Food Network.   Chefjohnhowie.com

Chef/Owner, John Howie Restaurant Group | Seastar Restaurant & Raw Bar | John Howie Steak | Beardslee Public House | Sport Restaurant & Bar Wildwood Spirits Co.

Seattle, WA

James Beard finalist Outstanding Restaurateur

Featured in Food & Wine, Martha Stewart Living, CBS Early Morning Show, ABC Good Morning America, CNN, Food Network.

Chefjohnhowie.com

CHEF JOHN HOWIE Seattle, WA

 Executive Chef,  Bonterra  Charlotte, NC

Executive Chef,  Bonterra

Charlotte, NC

CHEF BLAKE HARTWICK Charlotte, NC

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 Chef/Owner, MoPho | Tana | Rum & the Lash | Maypop  New Orleans, LA   Food & Wine  Best New Chef, 2016  James Beard Award Best Chef South finalist, 2016  mophonola.com

Chef/Owner, MoPho | Tana | Rum & the Lash | Maypop

New Orleans, LA

Food & Wine Best New Chef, 2016

James Beard Award Best Chef South finalist, 2016

mophonola.com

CHEF MICHAEL GULOTTA New Orleans, LA

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 Chef/Owner, Kindred | Hello, Sailor  Davidson, NC  James Beard Foundation Best Chef Southeast semi-finalist, 2016, 2017, 2018   kindreddavidson.com    hellosailornc.com    

Chef/Owner, Kindred | Hello, Sailor

Davidson, NC

James Beard Foundation Best Chef Southeast semi-finalist, 2016, 2017, 2018

kindreddavidson.com

hellosailornc.com

 

CHEF JOE KINDRED Davidson, NC

 Chef/Owner, Oxlot 9 | Smoke BBQ  Covington, LA   Food & Wine  Best New Chef finalist, 2014  oxlot9.com

Chef/Owner, Oxlot 9 | Smoke BBQ

Covington, LA

Food & Wine Best New Chef finalist, 2014

oxlot9.com

CHEF JEFFREY HANSELL New Orleans, LA

 Executive Chef, King + Duke  Atlanta, GA  kinganddukeatl.com

Executive Chef, King + Duke

Atlanta, GA

kinganddukeatl.com

CHEF EJ HODGKINSON Atlanta, GA

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 Chef/Entrepreneur  Washington, DC  Certified Master Chef, one of only 67 Certified Master Chefs in the nation   Star of Emmy-nominated CBS show,  Recipe Rehab   Chef/owner, Roots 657; Rosendale Collective   richrosendale.com    

Chef/Entrepreneur

Washington, DC

Certified Master Chef, one of only 67 Certified Master Chefs in the nation

 Star of Emmy-nominated CBS show, Recipe Rehab

Chef/owner, Roots 657; Rosendale Collective

richrosendale.com

 

CHEF RICH ROSENDALE Washington, DC

 Chef/Owner, Bayou Bakery, Coffee Bar & Eatery  Arlington, VA | Washington, DC  James Beard Award finalist Best Cookbook, 2010  DamGoodSweet   chefdavidguas.com

Chef/Owner, Bayou Bakery, Coffee Bar & Eatery

Arlington, VA | Washington, DC

James Beard Award finalist Best Cookbook, 2010 DamGoodSweet

chefdavidguas.com

CHEF DAVID GUAS Arlington, VA

 Executive Chef, Butcher & Bee   Charleston, SC/Nashville, TN   butcherandbee.com

Executive Chef, Butcher & Bee 

Charleston, SC/Nashville, TN

butcherandbee.com

CHEF BRYAN WEAVER Nashville, TN

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